An app called ThreeRing that creates and shares a digital portfolio of students' work quickly and easily.
A new social networking site called MatchPuppy that matches … [Read more...]
How to reach millions of readers on online book review sites
Smart authors don't fret about the shrinking book review section in The New York Times, or the 12-page book section that the San Francisco Chronicle eliminated.
Instead, they target online communities such as [Read more...]
Doing business locally? Share your blog at Patch.com
At the winter farmer's market in my town, I ran into my local editor for Patch.com, the uber-local website that's giving Publicity Hounds yet another outlet for their press releases, photos and local … [Read more...]
Have an online pressroom you can be proud of—update it!
If your online pressroom looks anything like mine did about two hours ago, it's time to drag out the dust mask, the Shop-Vac® and maybe even a garbage dumpster. I found so much outdated information and ancient publicity photos in the pressrooms at my website and … [Read more...]
15 magnets to help you capture & convert leads at your website and more tweets
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. PR Pros: When you write a press release, do you share it on social media sites? Experts disagree. [Read more...]
5 website gems for nonprofit PR, fundraising & marketing
Nonprofit marketing expert Sandy Rees Nonprofits looking for the perfect angle for a publicity or fund-raising campaign might be tempted to use the "woe is us in this bad economy" hook. Don't, says Sandy Rees, nonprofit marketing expert. Not only is it depressing, it doesn't set your nonprofit apart from all the others that are grousing. If … [Read more...]
Find influential experts in pain, or any topic, fast
How would you like to know the hottest topic that experts are discussing right now, online and in traditional media, in your niche?
If you're an expert in pain management, would you ever guess that other experts are taking about … [Read more...]
PR & Marketing Pros: How to find the most influential people online & offline—within seconds
It used to be easy to find the movers and shakers who were the most influential people within their topic areas. But not anymore, thanks to social media.
PR and marketing pros who need to find the heavy-hitter journalists, talk … [Read more...]
Need a 2-page website? You can be a beta tester
If you need a very simple, two-page website, you might want to consider giving a new service a whirl, by being a beta tester. Lucky Badger, a tool developed by Bob Ricca, who designed my newsletter, [Read more...]
What Taylor Swift can teach you about book marketing
This guest post was written by Carolyn Howard-Johnson, the author of the multi award-winning The Frugal Book Promoter (now in an updated … [Read more...]
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