Fiction writers often struggle with what to write about when sending email to their email list. That's what they told me on Thursday when I hosted a free webinar for authors on "How to Use Email to Create to Attract Fans, Create SuperFans & Sell … [Read more...]
21 Ideas Authors Can Use When Sending Email to Fans
Here's one of the biggest reasons why authors aren't using email marketing to build a fan base and stay connected:
"I don't know what to write about."
Many nonfiction and fiction authors don't have ideas for content they can offer in their emails---like juicy tidbits that tie into their expertise, topic or books. Yet at … [Read more...]
7 Easy Ways to Make Your Author Book Page Pop
By Elaine Fogel
Every author needs a book page – a place for the title to call home. Yet, for many first-time authors and self-publishers, where do you start?
As a marketing and branding specialist, even I had to start from scratch when I decided to write my new book, [Read more...]
How to Pitch Amazon Reviewers: Free Training Dec. 16
UPDATE on Dec. 18, 2015: You can listen to the webinar replay here.
Collecting as many book reviews as you can on Amazon is one of the best ways to pull traffic to your page and encourage people to buy your … [Read more...]
Dog Tweets–Self-Published Authors: Here are Top 10 resources from @MTilburyAuthor
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
The #ContentMarketing Campaign Playbook – Guaranteeing Success in 2016 - Moz [Read more...]
How to Sell More Fiction and Nonfiction Books with Pinterest: Free Training Nov. 12
Since Beth Hayden started teaching me about Pinterest several years ago, she and I have brainstormed of all sorts of ways an author can use the social media site for sharing dazzling images.
Beth says one of the easiest ideas is for … [Read more...]
5 Times When Oh-so-sweet Free Publicity Turns Sour
Going after publicity when the time isn't right can spell trouble.
That's what I told a reader last week when he asked me if free publicity has any disadvantages. It sure does. Here are five instances free publicity, otherwise sweet, can turn sour.
1. Your book isn't ready, but a top-tier media outlet calls.
You're still … [Read more...]
5 Mistakes I’ve Been Making When Teaching Online
If you're considering jumping into teaching online courses, there's no better time than now.
But don't make the mistakes I've made during the last 15 years. I've been aware of a few of them, but others never dawned on me until I took Danny Iny's "Course Builders Laboratory" … [Read more...]
Learn 25 Best Book Publishing Tips on Free Call Sept. 2
If you're an author or publisher who struggles with any aspect of getting your book to market, take advantage of a chance to learn from me and four other publishing pros at a free webinar at 7:15 Eastern Time on Wednesday, Sept. 2.
I'm one of the hosts, and I'll be joined by book … [Read more...]
Association of Publishers for Special Sales Needs Leaders to Start Local Chapters
This guest post was written by Brian Jud, an author, book-marketing consultant, seminar leader, television host, President of Book Marketing Works and a partner in Premium Book Company that sells books to non-bookstore buyers on a non-returnable, commission basis. Brian is the author of How to Make Real Money Selling Books (Without … [Read more...]
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