Kathy McCabe of Washington, D.C. writes:
“My business partner, success coach Margarita Rozenfeld, are co-sponsoring The Tuscany Visioning Retreat.
“It’s a week of personal reflection, goal-setting sessions and cultural encounters at a private villa. We envision the target audience as men and women, 30s to 50s—people ready to refocus their lives, maybe change jobs, start a new business, set personal goals. Margarita and I both have email lists in the thousands, and while we’ve used them to generate some interest, it hasn’t been enough.
“It costs $3,199 for the week, including luxurious accommodations at a private villa, coaching sessions throughout the week, pre- and post-retreat phone sessions, nearly all meals, a day trip to hill towns and vineyards and a cooking lesson.
“How do we publicize this ‘new kind of travel experience’ to an audience that is used to traditional tours? We’re having trouble hitting the right angle. Many thanks to your Hounds for any ideas they can provide.”