The next time you generate publicity in a major newspaper or magazine, or at a blog, or you get onto a TV or radio show, don't stop there. You also need to publicize your publicity. That's what Michelle Tennant of [Read more...]
Girls: You could be the next Milk Mustache star
Actress Julianne Hough is teaming up with the national "got milk?" campaign and Seventeen magazine to find nine girls throughout the United States to become the next Milk Mustache stars. The "Power of 9" campaign emphasizes the power of milk's nine essential … [Read more...]
Tomorrow: How to pitch Oprah, GMA, other big shows
Not every Publicity Hound belongs on "Good Morning, America."
Even fewer belong on "Oprah."
If your topic isn't right for the audiences that watch those shows, don't even bother contacting the producers. But if it is, you could strike … [Read more...]
Free contact info, pitching tips for 9 TV producers
If you're hoping to get your product, service, cause or issue onto one of the big TV programs or news shows, whom do you contact?
A producer? Or a guest book booker? Or someone with a title you've never heard of?
Help is on the … [Read more...]
4 percent of tweets recommend or criticize products
By Joan Stewart
At first glance, it doesn't seem like a lot, but a new study shows that 4 percent of the posts on Twitter include recommendations or complaints about a … [Read more...]
Resource links experts with radio shows that need guests
If you're a guest expert, or a PR person who represents an expert, and you're looking for radio talk shows and podcasts that need guests, don't pitch only the big shows.
Many of them are difficult to book, and you might be far better off trying to … [Read more...]
Artist needs tips for placing artwork on TV, movie sets
Consuelo Okdie from Tampa Bay, Fla., writes:
"I'm hoping that you or one of your readers will be able to tell me how to get my artwork used as set decoration for TV or films.
"My work is unique in medium and application as I am one of a … [Read more...]
Offer 30-second spots featuring ‘how to’ tips for local radio
If you're trying to get onto local radio stations, but you don't have money to spend on advertising, offer the station free recorded 30-second spots filled with valuable how-to information their listeners will enjoy.
Tie it into a month of the year that's related to your topic, and you just might generate some valuable free exposure for … [Read more...]
Ebooks offer talk radio contact info for specific niches
If you're trying to get onto radio talk shows to promote your book, product, service, cause or issue---and you're on a tight budget---a series of inexpensive ebooks will help you locate the contact information for shows in specific niches.
Talk radio advocate Francine Silverman has based the ebooks on her book, Talk Radio Wants You: An … [Read more...]
Oprah’s producers blog & drop clues about what they like
If you're dying to get onto Oprah, stop sending unsolicited books, press kits and other junk.
Instead, spend some time reading the blog posts from the show's 14 producers.
Yes, they blog. Is it OK to contact … [Read more...]
- « Previous Page
- 1
- …
- 3
- 4
- 5
- 6
- 7
- …
- 17
- Next Page »