My website made the list again this year, and I’m thrilled.
“Consultant Joan Stewart shares tips on self-promotion and how to get free publicity—a key for any writer living on a tight budget.”
When I plucked the magazine from my mailbox today and saw that I was on the list, I immediately wrote a letter to the editor, hoping for additional free publicity. To increase the chances that the letter will be published, I didn’t just thank the magazine for the designation. I offered tips on how others who made the list can promote the honor.
Here’s the letter:
I’m thrilled that you’ve chosen my website, PublicityHound.com, for your 10th annual “101 Best Websites for Writers” list.
Your endorsement has pulled traffic to my website, encouraged sales, and helped position me as a valuable resource for writers.
Here’s a publicity tip for writers or anyone else who make these prestigious “best of” lists. Let your blog and ezine readers know about the honor. Write a press release and distribute it through one of the paid distribution services. Send press releases to your local newspapers. Add the information to your MySpace, Facebook and LinkedIn profiles. And display the logo by the organization that has honored you on the homepage at your website.
I’ve been searching for the “101 Best Websites for Writers” logo from Writer’s Digest and can’t seem to find it anywhere on your website. It appears that the logo or a photo was once on your “Best 101 Websites” page, but it has disappeared. If you tell me where I can find the logo, I’ll be happy to give Writer’s Digest some publicity by placing the logo on my homepage. I’ll bet many of the other 99 website owners would too.
I Googled “Best 101 websites,” and clicked on “images” and eventually found the logo, so I’ll be adding it to my website. By the way, displaying logos of your trade associations, or groups like the Business Business Bureau if you’re a member, or any “best of” listings adds credibility to your website and makes visitors more inclined to hang around—and maybe even buy.
What logos can you add to your homepage today to boost your credibility?