“Success is stumbling from failure to failure with no loss of enthusiasm.”
The quote is from Winston Churchill. But it could just as well have been from Jack Canfield.
He and co-author Mark Victor Hansen got 144 rejection letters from publishers who were uninterested in publishing their book, “Chicken Soup for the Soul.”
They refused to take no for an answer, pressed on, and sold 20,000 copies of their book even BEFORE they had a publisher.
More than 500 million books and 47 New York Times best-sellers later, Canfield is one of the most successful non-fiction authors on the planet.
Persistence, undoubtedly, was most important.
But Canfield says there are six other things he did—and that other authors can do, too—to become best-selling authors. He’ll explain them all during a free telephone seminar on Thursday, Jan. 3, when he’s interviewed by Steve Harrison, who has helped over 12,000 authors promote their books. You can register here and choose from the call at 2 or 7 p.m.
Canfield’s advice is for anyone who’s only thinking of writing a book, to authors whose books are already selling, but not as well as they had hoped.
Here’s what you’ll learn:
- Why becoming a best-selling author has nothing to do with being in the right place at the right time, but about having the right plan.
- The one thing you should ideally be doing before you start writing your book and trying to get it published.
- How you can find the inspiration to keep going just like he did after 144 rejections, and another rejection from his own literary agent.
- Important things you need to know about the confusing and sometimes frustrating game of publishing.
- A simple technique Canfield used in writing his book, “The Success Principles,” which allowed him to later sell thousands of copies to a single company. He used the same method to land 50 speaking engagements—all because of something he did while writing the book.
- How to overcome shyness or being squeamish about being in the spot light as an author, and tricks for avoiding stage fright when you appear before hundreds of people as a public speaker, or in front of millions of TV viewers.
- Factors to consider when facing the “do I self-publish or find a publisher?” dilemma.
- The strategy Canfield used to sell 6 million books to one company.
- How one little technique—taking a small chunk of your book and persuading an organization to pay you big bucks for it—brought him $75,000.
- How to not only appear on radio and TV, but how to turn those interviews into book sales.
Canfield has been all over the speaking circuit. If you’ve heard his story before, it’s worth hearing again. I’m promoting the free call as a compensated affiliate because I’m inundated with calls from authors, many of whom write their books with no guidance from anyone, and end up with thousands of dollars worth of books they can’t sell.