Which would you rather have? A guest appearance on “Oprah”? Or a post about your expertise, product or service written by the most influential blogger in your industry?
Take your pick again: A story in the New York Times? Or an influential blogger writing about you with 100 other bloggers linking to that blog post?
Depending on what you’re promoting, it’s difficult to choose. But I’ve raised the question on my Squidoo lens, and I’m hoping Publicity Hounds will take a minute to respond.
Here’s the question:
If you had to devote time and money to either online publicity or offline publicity, which would you choose? And why?
Responding, by the way, gives you a chance to discuss your own best publicity hit and what it’s done for you. You can refer to your book, product, service or your expertise—more publicity for you.
Tell other Publicity Hounds what you think, and line up side-by-side with others who might disagree with you. Visit my “How to Get Publicity” lens and weigh in.
This feature is called the “Duel,” one of several ways you can present information at your Squidoo lens. It’s great for discussing controversial topics, building community and encouraging visitors.