Book marketing guru John Kremer offers this terrific tip for authors: when someone asks you about your book, don't just stand there and talk about it. Hand it to them. Susan Crook, author of the book Personaltiy Insights for Moms, told John that she took his advice when a man asked her why she was reading about marketing a book. "So I grabbed my … [Read more...]
Byline Writers’ Desk Calendar needs contributors
The Byline Writers' Desk Calendar is looking for contributors for its 2008 calendar. If you're a writer who has been paid for your work, you're eligible to submit an entry. All genres and disciplines are welcome. See the submission guidelines. Thanks to Publicity Hound … [Read more...]
Linkedin, MySpace, Craigslist might me next big PR tools
Many of you have invited me to become part of your network at Linkedin.com, an online social networking site for professionals. I used to decline, politely, simply because I haven't quite figured out how it works. Nor have I taken the time to learn. When I told a colleague this last week, he … [Read more...]
Create your own holiday before April 15
Before you get buried in preparing your taxes, write a note and remind yourself that another deadline looms on April 15---it's the last day to submit your own holiday, or your own day, week or month of the year to Chase's Calendar of Events. This is the annal reference … [Read more...]
Voicemail messages that help the media
This morning I called someone and had to sit through a 45-second email message that about drove me nuts. If I had been a reporter calling her for an interview, I probably would have hung up and called someone else to interview. Here are three voicemail tips that will make it easy for the media to cover you: ---If you have a special pager or … [Read more...]
How to Promote Community Meeting Rooms
Publicity Hound John Faisandier of Karori in New Zealand writes: "I would love a few tips to help with a small business I have. We have two training rooms for hire by corporate and community groups in central Wellington. Mostly we want to increase our business for Monday-to-Friday hire, but also weekend hire. "The rooms are quite large, with new … [Read more...]
Free ebook
This page has been moved. Please click here to view the page. … [Read more...]
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