“I have a high-end designer jewelry company, Hillberg & Berk, that wholesales across Canada. We have just broken into the U.S. market by being invited down to do a trunk show with Bloomingdale’s in New York City.
“This is an unheard of opportunity for our company and could really change our business forever if the show goes well. Only problem is that no one in NYC has ever heard of my company. I want to do something to generate publicity and get some radio or news press the day of my trunk show but I have no idea what to do.
“I know it needs to be something huge and crazy to get the attention of the New York media. Can your Hounds help?”