Karin Rex of Lansdale, Pa., asks this week’s “Help This Hound” question:
My book, Microsoft Office 2010 Demystified, was just published a few weeks ago. But the publisher is doing NO publicity for the book. The Demystified series is one of their best book series with over 100 titles!
Obviously, I’ll need to toot my own horn, but how?
The primary audience for this book is professors/teachers who teach courses that involve Word, Excel, PowerPoint, Outlook or Access. The book covers all five applications and includes quizzes at the end of every chapter and a final exam at the end of the book. The obvious secondary audience is, well, anybody else who uses Office. Here are a few snippets from a recent Computerworld article:
“Office 2010 is the most successful consumer version we have ever shipped, and the product is also performing extremely well in the business segment,” said Peter Klein, Microsoft’s chief financial officer.
“Office 2010 is the fastest-selling consumer version of Office in history, with license sales over 50% ahead of Office 2007 for the equivalent period following launch,” said Bill Koefoed, the general manager for investor relations at Microsoft.
With numbers like that, you KNOW a lot of people are gonna need a book like mine! So, can your Hounds throw me a bone and offer their best tips on how I can spread the word?