12 ways to use my free ebook on DIY publicity tips

the beest of the publicity hound's tips of the week ebook cover It’s my annual gift to you: “The Best of The Publicity Hound’s Tips of the Week of 2012″ ebook.

This year’s book includes 27 publicity and social media tips for businesses, schools, nonprofits, authors, speakers and experts, excerpted from my ezine, delivered each Tuesday and Saturday.

Right-lick here and save the book to your hard drive. You can also visit the ezine archives and subscribe in the box on the left side. 

How to Use the Ebook

1. Regift it to your clients and business associates.

2. Share the link on the social media sites.   

3. Excerpt a tip from the book for a blog post, with a link where readers can access the ebook. Please use this link.

4. Write your own blog post with an “end of the year to-do list,” offering advice to your readers on what they can do to get their businesses ready for the new year. One of your tips would be to download my ebook. 

5.  Excerpt an item from the book in your own ezine, with the link.

6.  Email your list and let them know about the book. Encourage them to regift the book to their clients and business associates. Please use this link.

7.  Include a link to the book in a Comment that you write at someone else’s blog.

8.  Pin the ebook cover to a Pinterest board.

9.  Read my tips and choose three that you want to take action on, before the end of the year. For example, you might want to create a new revenue stream for yourself by buying the nifty Marketing Graphics Toolkit I wrote about. And then start promoting it yourself as an affiliate so you get payments of $10.97 flowing into your PayPal account, just like I do, when someone clicks on your affiliate link.

10. Take advantage of the Recommended Resources section in the back of the book. Most of the resources are free, and I use many of them in my own business.

11.  If you have a membership site that offers content, make my ebook available there.

12. Offer it to people in your mentor or coaching program.

13.  Link to the book, or to this post, from your own Recommended Resources page at your website.

More Tips for You

Many of the tips I’ve included in my other “Best of The Publicity Hound’s Tips of the Week” from past years are still good today.

Have you thought of other ways to use the free ebook? Share in the Comments section below.   

Have fun with my tips! If you like them, don’t forget to subscribe to my newsletter in the box on the left side. And if you have a great publicity or social media success story to share, email me. I’m always looking for content for my newsletter.

And who knows? Your tip might be in next year’s book!

About Joan Stewart

Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.


  1. Great ebook Joan.I have shared it with all of my contacts.

  2. Thank you so much for the Publicity ebook! Your tips are invaluable for putting new energy into “Getting the word out”. I appreciate your expertise!

    Thanks again.

  3. Joan, a great gift. I’ll surely include the link in the January issue of my SharingwithWriters newsletter. I know my author peeps will love it.

    Happy holidays!


    Carolyn Howard-Johnson
    Excited about how much the new edition of the Frugal Book Promoter (expanded! updated!) can help writers with the tried and true and the new media, too. Now a USA Book News award-winner in its own right (www.budurl.com/FrugalBkPromo) it the original edition was also a Reader Views winner and an Irwin Award winner.

  4. Merry almost Christmas, Joan.

    Thanks for the e-book and info and thanks for your site and expertise. Connie R. Green share the link to your download and I thank her for it. Have been looking for this info for a while! Looking forward to a Christmas Eve reading session.

    Here’s to HAPPY HOLIDAYS & a Prosperous 2013!

  5. Paul Holley says:

    Thank YOU, Joan! Your generosity to all the Hounds out there is greatly appreciated. All the best for a GREAT 2013.

    Paul Holley
    Marketing Director
    Real Racine


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