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Tips, Tricks & Tools for Free Publicity
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Emphasize readers in press releases
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Use powerful boldface type when emailing story ideas
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Wall Street Journal lists 10 trends in 10 industries
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Phenonenon of “Bad News Friday” may be changing
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Don’t be a bodyguard
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Media summit like “speed-dating with top media”
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Business Wire waves its annual fee
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Children’s troupe takes its act to trade shows
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Talk badly about your competitors
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Authors share publicity ideas
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