The Publicity Hound’s Special Report #43

The Do’s and Don’ts of Offering Food to the Media

Whether you’re taking a reporter to lunch at the local coffee shop, or inviting bloggers to an elaborate press conference, feeding the media can be fraught with ethical problems. This common-sense guide explains the rules and makes everyone feel comfortable.

• Why you can treat print and broadcast reporters differently
• What to do if you’re taking a reporter to lunch and who picks up the check
• Tips for food and drink at press conferences
• How to host a creative media lunch
• Rules regulating gifts of food, especially during the holidays and 2 good alternatives to food
• Why you MUST beware of alcohol…remember that loose lips sink ships!
• Tips for travel trips
• Ideas for creative media events even if the topic is boring
• What to do if you’re inviting a reporter to tour your company
• How to respond if you get a lousy restaurant review
• Guidelines for setting up “fam tours”
• How to work with and contact bloggers