If you're on LinkedIn, and even if you have an impressive number of connections, you might be making critical mistakes that are robbing you of the ability to make those connections work for you. The Business2Community blog lists its [Read more...]
Mari Smith to share her Facebook ‘pot of glue’ Wednesday
Why is it that some people have so much trouble generating interest in their Facebook pages? Yet other people, like Mari Smith, one of the world's foremost experts on Facebook, seem to have a big pot of glue that they slather onto their pages and capture whoever … [Read more...]
Facebook, inflight mag titles added to inventory close-out
I thought I had caught all the out-of-date products when I went through my inventory a week ago, to prepare for my close-out sale that's been under way for a week. But I found two more that I want to offer: 11 Ways to Avoid Missed Opportunities on Facebook (only $5, reduced from $49.95) Because I'm planning a webinar next week with Mari Smith on … [Read more...]
Install Google’s +1 button at your website and blog
When Google, the King of Search, gives Publicity Hounds an easy way to let our websites and blogs stand out, we need to embrace it with all four paws. The newest tool is the +1 button, shorthand for "this is pretty cool" or "you should check this … [Read more...]
Advanced LinkedIn training, even for newbies, today
A story about LinkedIn in today's Wall Street Journal says the world's largest business networking site gets one new member per second. Per second! That's 60 per minute, or 86,400 new people per day. Many of them might want to do business with you. Will your … [Read more...]
LinkedIn Company Pages: Your giant business billboard
Cardinal Rule #1 in the world of social media: Don't promote.
Except, that is, if you're on LinkedIn.
The world's largest business networking site has an often overlooked feature that serves as a giant billboard for your business, where you can … [Read more...]
3 tips for rewriting your LinkedIn profile & headline
Here are three helpful tips about how to write, or rewrite, your profile on LinkedIn: 1. Include keywords in the headline. That's the short message that shows up next to your photo---and it's the first thing people read when they see your profile. For better search engine optimization, use the same words that people would type into … [Read more...]
Monitor “(your brand) sucks” and do damage control
What nasty things are people saying about you online, even if they haven't done business with you?
Has somebody tried to buy a product at your website, but a glitch in your shopping cart wouldn't put through the order?
Have they called you, left a message, but no one has returned the call?
Have they filled out one of … [Read more...]
Stop automating social media content—More tips May 7
Several years ago, when busy people were looking for ways to save time with social media, they relied on programs like Ping.com to automate their content. Post a status update and Ping could push it out to Twitter, Facebook, LinkedIn, and the other sites you see in … [Read more...]
13 ways to cross-promote on social media sites
If you're like me, you sometimes spend so much time and effort trying to understand the minutiae on a site like Facebook, that you forget to let your regular customers know where to find you there. Here are 13 ways to create a trail of digital bread crumbs that will let your friends, followers and fans follow you from one social media site to … [Read more...]
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