Is that smart-aleck friend of yours constantly berating you for tweeting and blogging, chiding you for wasting your time, and claiming that it’s just a fad?
What about that “you-can’t-change-my-mind” boss who refuses to let the company have a blog “because we want to control what people say about us”?
Ask for just five minutes of their time, and then show them this video, edited by Erik Qualman.
A year ago, I shared some amazing social media statistics that show it isn’t just a passing fad. This video has more up-to-date stats.
What are some other stupid reasons you hear from people about why they won’t participate in social media?