"I've opened a restaurant and I need publicity. What do I do?"
"Our adult education department is starting a series of cooking classes. But the local newspaper isn't interested in writing about them. How can I get … [Read more...]
Offer freebies, pull customers with a Twitter whisper campaign
Take a cue from Sprinkles Cupcakes, an oh-so-publicity-savvy cupcake chain that has amassed more than … [Read more...]