One of the best ways to sell books is to do a book signing or author event at your local library because libraries are publicity machines.
I was reminded of that this week when I visited the … [Read more...]
Tips, Tricks & Tools for Free Publicity
by Joan Stewart
One of the best ways to sell books is to do a book signing or author event at your local library because libraries are publicity machines.
I was reminded of that this week when I visited the … [Read more...]
By Roshanda Pratt
News just doesn’t happen. Often, it's planned.
Most TV stations have what’s called "the morning meeting" or an editorial meeting where news executives share the stories of the day. It starts at 8 or 9 a.m., depending on the station.
This gathering of reporters, content managers or assignment editors, … [Read more...]
by Jen Thames
By Jen Thames
Event PR is a special breed of publicity.
Whether you’re just starting out in this niche or you’re taking on event PR yourself for the first time, there’s a lot you need to know. Being new to anything, you’re sure to make a few missteps at first. But if you know what common mistakes PR event newbies make, you can … [Read more...]
by Joan Stewart
If you're targeting media in Alberta, Canada, or you want to become more familiar with publicity opportunities, check out the helpful resources from Marilyn Jones, a media relations and social media strategist and "self-confessed news junkie," who publishes the … [Read more...]
by Joan Stewart
Take a cue from Sprinkles Cupcakes, an oh-so-publicity-savvy cupcake chain that has amassed more than … [Read more...]
by Joan Stewart
If you've been resisting creating videos for your business because you need too much equipment, and (like me), you don't consider yourself a techie, this is for you.
My friend Mike Stewart (no relation) shoots good-quality … [Read more...]
by Joan Stewart
If you do public speaking, help meeting planners with publicity to draw the biggest crowd possible so they invite you back.
Each time you have a speaking engagement, offer to write the promotional copy that advertises the event for the group's flyer. Include a … [Read more...]
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
21 tips for pulling off a spectacular live event. [Read more...]
by Joan Stewart
This is the 17th of 50 Tips for Free Publicity which I've pinned on Pinterest. You can follow me there, and repin this by clicking on the red "Pin It" … [Read more...]
by Joan Stewart
So many of us are addicted to Pinterest, that it's all too easy to forget about some of the tried-and-true sites like Meetup.com that should be on top of our "must do" lists during a publicity … [Read more...]
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