You work your butt off creating a product or a training program your audience needs.
You're ready to share tons of content in a free webinar and sell the product at the end. Three hundred people have … [Read more...]
Dog Tweets–Find Great #Publicity on Local TV Stations
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
Find Great #Publicity on Local TV Stations | via @emsiPR [Read more...]
Help This Hound Returns: Submit Your Publicity Question
Help This Hound, a regular feature in my twice-a-week email tips, was one of the most popular sections of my newsletter.
Readers loved it, because they could submit a question about a publicity problem that stumped them. I featured the question here and then included it in the newsletter. Other readers, who welcomed the challenge, would … [Read more...]
How to use this helpful social media cheat sheet when planning your next event
In yesterday's email tips, I shared a link to one of the best infographics I've seen lately on how to promote an event beforehand, while … [Read more...]
Dog Tweets of the Week–101 Tips for Using Instagram for Business
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
11 local event publicity tips: Start early, pitch often
The next time you publicize a local event, keep these 11 tips in mind.
I compiled them after doing publicity for my garden club's annual Gardening Seminar, which we hosted on Saturday.
We generated mountains of publicity, from the local weekly newspaper to a nice story at Patch.com.
1. Start early!
I … [Read more...]
Garden club needs help naming a winter gardening event
This week's "Help this Hound" question is from me and my fellow members of the Port Washington Garden Club in Port Washington, Wisconsin:
We're sponsoring our first-ever daylong lecture series on Feb. 26, and we're looking for a … [Read more...]
How to avoid choosing the wrong date for your event
When I hosted the teleseminar last week on "50+ Places Online to Promote Your Live & Virtual Events to Reach Your Target Market & Pull Sell-out Crowds," I mentioned briefly that event planners can use online calendar sites to see which events are competing with … [Read more...]
If you MUST stage a groundbreaking event, try this
You can lump groundbreaking ceremonies, check-passings and ribbon-cuttings into one category.
They're tired, lifeless events staged for the media and to stroke the organizers' egos. Smart Publicity Hounds avoid them at all … [Read more...]
Florist needs ideas, events to promote shop online and offline
Cheryl Muskus of Oak Creek, WI, writes:
"I'm the owner of The CarmelRose, a floral shop, and I'm looking for ways to generate publicity in a very competitive market.
"Even though our industry is hurt to a large extent when obituaries state 'in lieu of flowers, the family … [Read more...]
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