Juliet Hartley of St. Petersburg, Fla., writes: "I've been sending a lot of pitches to different magazines about my chic handmade hair accessories at BowAllure.com, but I just don't hear anything back from them. It's very frustrating. "I'm attaching a copy of … [Read more...]
5 things they never tell Twitter newbies, but should
Twitter can be a huge time-waster that brings you nothing in return unless you know the best strategies for sharing content, following influential people in your niche and attracting other people who want to follow you. Here are 5 things I wish I had known … [Read more...]
Twitter Tips for Newbies & What Makes Irresistible Tweets
If you aren't among the more than 20 million people on Twitter, you may feel like you're late to the party. That's OK. There's no reason to be ashamed or embarrassed that you don't understand … [Read more...]
Presto! 51 containers of delicious basil pesto
It's been so hot this summer, it's almost hard to breathe. But all the sweating and suffering is worth the wait.
That's because I grow basil which loves sunshine and hot weather. This year's bumper crop yielded a record 51 containers of … [Read more...]
Free webinar July 27 on how to host webinars
If you have valuable information that helps your target audience solve a problem, host a free webinar. Then after you've wowed your audience with content-rich information, make them an offer they can't refuse. That's what Daniel Hall has done for my customers three times in the last year. He explained how to speak on cruise ships all over the … [Read more...]
Need more guest blog posts? Say so in “About Me”
Featuring guest bloggers at your blog is one of the best ways to create content when you're on vacation, or the idea well is dry, or you've simply run out of steam. I wish I'd receive 10 times the number of pitches I do from guest bloggers. Today, as I was looking for interesting content to tweet, I ended up at Arik Hanson's [Read more...]
5 best places to answer questions & promote your expertise
The Internet makes it possible, even for sole proprietors, to compete against their big competitors because there are so many different ways online to promote expertise. One of them is by answering questions in your specialty area. Yes, it's time-consuming. But it's a free way to market yourself. Here are the five best places where you should … [Read more...]
7 phrases journalists hate hearing when you pitch
The next time you pitch a journalist, remember that what you don't say is just as important that what you say. Mickie Kennedy of eReleases.com explains why [Read more...]
Appearing on TV? Plan for these 7 emergencies
Pitching yourself to TV talk show bookers or your local TV news directors, and convincing them to say yes, just seems like the hard part.
It really isn't. The far more difficult task is knowing how to respond to the many emergencies that can pop up from the time you're booked to the second you walk out of the recording studio, after the … [Read more...]
5 reasons why PR interns shouldn’t be pitching the media
If you're lucky enough to be hiring a PR intern this summer, don't fall into the trap of letting them learn on the client's nickel. There's a … [Read more...]
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