Why social media is unprofitable for extroverts

I’ll bet you find yourself making this social media mistake occasionally, just like I do.

During your work day, you start carrying on a conversation with a few Facebook friends about topics that are important to you in your personal life, or just make you feel good. For me, those include how much I love my dog, how my dog loves me, the new cute thing my dog did, the new recipe I found for dog treats, and on and on…

The next thing I know, I’ve frittered away 20 minutes on idle chatter that isn’t bringing one dollar through the door. I could have spent that time sharing videos, articles or tips I’ve found on how people can better  promote themselves and their businesses. That would further solidify my expertise and pull some of them to my website or to this blog.

I’m an extrovert, and like many extroverts, I want to talk to everybody who talks to me.

Don Crowther, my mastermind coach and social media teacher, says that’s dangerous for extroverts who use social media is to build their businesses. He has been sharing a series of videos this past week on the biggest mistakes people make in social media.

Here’s the latest one on introverts vs. extroverts, and it includes his tips on the three things people in both camps need to do to start making money in social media.  Take a look:

  

The one thing that separates Don from many of the other social media teachers out there is that he tests. He tests everything! Like the best day of the week and time of day to tweet. Which Pinterest topics are the most profitable. The three most profitable ways to use video. And on and on.

He teaches based on his research, and what the numbers show, not on what he THINKS works best. 

If you missed his two earlier videos, you can grab them on the same page where you can access the third one. Just scroll down and look on the right side.

P.S. If you post a comment on the video page and share it to one of your social networks, you could walk away with a Google Nexus tablet that’s up for grabs!

   

Social Media Productivity
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