The Publicity Hound
Tips, Tricks & Tools for Free Publicity
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Pitching the Media
How a Pittsburgh pillow company used a marathon to tell its cause marketing story
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How to offer “extras” with your pitch to hook the media
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Newsjacking: A tempting bone for the media, even when you have no news
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Need TV publicity? Don’t pitch a website. Pitch a yummy hook
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Tips for getting booked on the more than 800 Mind-Body-Spirit radio shows
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Why you should welcome bad reviews for your books and products
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When to use a press release and when to deliver a pitch
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9 ways to use these 9 PR posters
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The pros and cons of press releases vs. pitches
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11 things authors must know about book publicity to create a best-seller
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