The Publicity Hound’s Special Report #35

How to be the Local Angle to National Stories

One of the best and easiest ways to get free publicity is to offer yourself as the local angle to national or international stories. Learn 13 ways to be the local angle, how to pitch ideas, how to work with the wire services.

• Why the media are hungry for the local angle
• How to be on the lookout for publicity opportunities
• How to pitch your ideas to print and broadcast media
• Tips to make your pitch irresistible
• When to pitch multiple media outlets
• When to offer exclusivity