The Publicity Hound’s Special Report #33

How to Win the Support and Respect of Newspaper Editorial Boards

Newspaper editorial boards can be a valuable ally if you’re promoting a cause, if you’re in trouble, or if you want to muster support for an event or an issue. Learn how to present your case and follow up.

• The make-up of the editorial board
• How it can help you
• When NOT to use the board
• How to request a meeting
• Why you must do your homework before you meet
• How to convince them to support your cause or issue
• How to follow up
• What to do if they won’t support you