The Publicity Hound’s Special Report #29

How to Publicize Your Event on Local, Regional and National Calendars

When planning an event that’s open to the public, don’t overlook the power of calendar listings. Submitting your information to these outlets, requires a lot of busy work. Learn the ins and outs of calendar listings.

• Understand and respect deadlines.
• Who to pitch to in traditional media.
• A list of online calendar sites.
• Press releases and photos.