If you want to promote anything online, be sure to check out the January/February issue of SUCCESS magazine, on newsstands now.
—Blogs: If you aren’t blogging, start now.
—Websites: Update content regularly.
—Video: It’s the best free way to pull traffic.
—Generating more traffic: Produce interesting, targeted and timely information for your customers.
—Search engine optimization: Use keywords and phrases that emphasize your product offerings.
The online version of the article, by the way, is slightly different than the printed version, so buy the magazine and get even more tips. In fact, why not subscribe and get 65 percent off the news stand price.
Little time to read? Every issue includes a Dual Disc (CD AND DVD) inserted into the magazine. The March issue, for example, includes audio and video tracks from Seth Godin, Napoleon Hill, Harvey McKay and SUCCESS publisher Darren Hardy.
Tomorrow, I’ll be including in my ezine, “The Publicity Hound’s Tips of the Weeks,” ways to recycle this kind of publicity. Whenever you’re mentioned in a newspaper or magazine, NEVER be content with just one media hit. Already, I’ve recycled this publicity into four other ways to promote my business. I’ll explain them all tomorrow, add them here after I email tomorrow’s newsletter, and then ask my readers to list their favorite ways of recycling in the comments section. See “Special Report #13: How to Recycle Your Publicity (for Serious Publicity Hounds Only).