David Foster, managing editor of the Journal Register Company’s News Gleaner family of newspapers, feeds feature stories to all the newspapers in his chain, including 24 dailies.
“Each week I write a lead feature (usually linked to a book), an Off The Shelf column that focuses on overlooked titles, and ‘How to … ‘ which shows readers how to do everything. Recent columns show how to walk in space, become a saint, pitch a screenplay, and survive a camping trip.”
If you have a book or other product that focuses on how-to information, he wants to know about it. In some cases, he will email questions to the authors. Or he might simply write a how-to column based on the information.
Send books and other information to:
9999 Gantry Road
Philadelphia, PA 19115
The Publicity Hound says: Journalists who submit these kinds of queries are usually inundated with responses from Publicity Hounds and often don’t have the time to personally acknowledge what you have sent. If you don’t hear back from them, don’t panic and email me. If they’re interested, they’ll get back to you. If they aren’t, they won’t.
If you follow up after you’ve sent something, don’t say “I’m calling because I want to know if you received…” That’s the surest way to get on their bad side. Instead, take the advice of publicity expert Jill Lublin, who personally interviewed dozens of journalists and shares “Failproof Ways to Follow up After Sending a News Release or Story Pitch.” Read more about what you’ll learn.