Norman Lieberman of Aliso Viejo, California, asks:
“You know how uncomfortable it is for most people to ask for a pay raise and how they end up being underpaid? I coach people in what to specifically do and say that will easily and quickly get them the biggest raise possible. However, even though most people want more money, they won’t pay for assistance on how to get it.
“I have been published in a highly regarded general circulation newspaper, interviewed on radio shows, paid for Google adwords, give out free articles on my website at but still the response is very slow. Over the years, I have helped hundreds of people receive raises of up to 30 percent for the same job title, or gotten them a promotion. My publicity efforts to drum up clients is dismal.
“Have I picked the wrong niche? I try to funnel people into my coaching by offering a $20 special report on my subject. It’s a very detailed and helpful report, yet the report and coaching aren’t turning heads. I need the great help of your Publicity Hounds, please.”