Mary Ann Puckett from Oklahoma City, OK writes:
“I am the author of a self-published book, ‘Take Him Home and Love Him/A Story of Autism and How to Cope with It’, which is currently on eBay and Amazon.com. I published the book in 2005 and have received orders from around the world.
“It is a narrative of my son Stephen’s life from birth to age 23. He is now 28 years old and has made great progress due to therapies and medical intervetions I share in the book.
“Autism is now the Number One childhood disability, and diagnosis of this disorder is increasing rapidly. I am looking for ways to get my information to parents and caregivers. The book is endorsed by medical doctors, the Department of Human Services and has received 100 percent positive responses from buyers on eBay.
“Can your Hounds help me promote my book to parents and caregivers who need it?”
Hi Mary Ann,
You should be writing articles and submitting them to the top parenting and health websites, blogs, ezines and article directories — as well as focus on those sites that deal with autism specifically. For example, you should target About.com Autism.
You can be writing articles such as:
1. How My Son…
2. Top 3 New Therapies for Autism You Should Know About
3. Top 7 Parenting Tips for Parents of Autistic Children
I recently published an article on 10 different article templates that you can use. It can be found here at SiteProNews.com:
http://www.sitepronews.com/2009/10/15/10-article-templates-to-overcome-writers-block-fast-so-you-can-write-your-articles-in-30-minutes/
You can also get 3 of my free article templates at:
http://www.TryMyFreeArticleTemplates.com/publicityhound
Good Luck!
Eric Gruber
Article Marketing Expert
http://www.ArticleMarketingExperts.com
http://www.TryMyFreeArticleTemplates.com
732-428-4050
908-380-8564 (Voice mail)
Contact Care Trak. (You can find them online.) They sell tracking devices for those afflicted by Alzheimer’s and autism. They might share their mailing list with you, or even promote your book as part of their service.
I would look at promoting with Children service offices because they are ones that have foster parents that may foster Autistic children. Also look into developmental challenged service providers. It’s a small niche but there are outlets rather than just the general public.
My university alumni e-newsletter (GWU, Columbian College of Arts & Sciences) just had an article on a professor whose son was diagnosed with autism and he has also just written a critically acclaimed book – I’m sure your high school, college, or university would LOVE to hear about your accomplishment. Not just a local girl does good story, but one that can help other parents too – and targeted to an educational field but with a different angle. Maybe include special needs schools which have newsletters for parents? I’m sure their advertising rates if they even have them would be very cheap. Best wishes, and I admire you for the work you’ve done for and with your son.
A former colleague of mine quit her job so she could concentrate on her son with this disability. I’m getting her this book for Christmas.
Mary Ann:
You need to reach out to two huge segments of bloggers: mommy bloggers and home-schoolers. Go to Google and search for “top 20 mommy bloggers” and see what you find. Also, “Top 20 home-school bloggers.”
Make sure you visit their blogs and post a comment or two before you pitch. And, of course, make sure the blog is a good fit with the book.
Hi Maryann,
I do a radio show on blogtalkradio.com/aut_toknow and I would love to have you on to do an interview with you about your book and your experience. I have a small but growing audience, but it would certainly help get the word out. I am a mother of 3 on the autism spectrum so anything I can do to help a fellow mother out, I will. Contact me at aut.toknow@gmail.com
Also look into developmental challenged service providers. It’s a small niche but there are outlets rather than just the general public.