If you’re a guy, and your local TV station wants to interview you, how would you dress?
If you’re in the corporate world, the logical assumption might be a dark suit, white shirt, red tie and gold cufflinks.
Sandy Dumont, also known as The Image Architect, says that would be a good choice, except for the cufflinks.
“For the average person, cufflinks can make you look snobby or too slick, like ‘going to Vegas.’ Keep your eyes open to see if they’re acceptable in the industry or region you are approaching,” she says.
Here in the Midwest, cufflinks would look out of place on TV, except if they’re worn by CEOs.
As for suits, the darker the color, the higher the authority, Sandy says. That’s why navy blue, charcoal grey and black are traditional colors for business suits. You can sign up for Sandy’s fabulous monthly ezine “Image Tips.”
In the January/Februrary issue of The Publicity Hound subscription newsletter, Sandy lists seven other fashion faux pas you must not make if you’re appearing on TV. For example, women should leave the charm bracelets at home and wear only jewelry that makes a statement like big, bold earrings or chunky pins or broaches.
