The blog is celebrating its third anniversary, and Darren Rowse is asking readers to donate significant prizes—everything from cash to iPods—and generate some great publicity.
Call me nuts, but I’m donating $300 and participating for one selfish reason. His blog has a Google page rank of 6, which is very good. It was ranked the Number One blog for bloggers according to four factors, so he has a huge following.
That means that if Darren chooses my prize, then links to my blog or website, that one link will go a long way toward helping boost the page rank at either site from 5 to 6. One of the things Google and the other search engines also consider in ranking websites and blogs is the number of bloggers who link to sites that link to me. The more links to ProBlogger, the better it is for me and others to whom Darren links. His contest is already generating a lot of buzz online, and I want to get in on the action and in front of all those other bloggers.
If you do, too, note that the deadline to donate prizes is this Friday.
If you don’t feel like donating, you can still get in front of influential bloggers and generate links from them, but only if you know how to play the game. That means you can’t pitch bloggers the same old way you pitch traditional media. See my article “Let Bloggers Create Publicity for You.”