This week’s “Help This Hound” question is from Wayne Loder of Milford, Michigan:
“I’m the Public Awareness Coordinator for The Compassionate Friends/USA, a national self-help bereavement organization with a mission to assist families toward the positive resolution of grief following the death of a child of any age and to provide information to help others be supportive.
“The second week in September of 2008 has been designated as the first Compassionate Friends Month. Week. ” I want to give each of our 600 chapters in the United States a CD or packet of materials they can use for PR. I have promised that I would also arrange national publicity.
“I want to give them a press release template to send to their local newspapers; a template poster to place at libraries, churches, grocery stores, etc.; Public Service Announcements for local radio and newspapers; and a template proclamation for local governmental bodies.”
“On the national level, I plan to distribute a press release, and will also provide information to the major nursing magazines and funeral director publications, the two major bereavement magazines, and will contact state funeral director associations in all 50 states. I haven’t, as yet, checked out what national magazines might have some type of calendar or announcement area where a notice could be placed.
“Would your Hounds have additional suggestions on what other backup materials I could provide chapters, and where I could try for additional national coverage?”