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Press release, news release or media release? Which is right?
All three phrases mean the same thing and which one you choose isn’t a big deal. The content of the release is far more important than what you call the container.
5 ways CEOs can be interesting on Twitter.
Jessica Hagy, author of “How To Be Interesting: An Instruction Manual,” provided some advice and simple but powerful illustrations to help executives be more interesting on Twitter. Bonus: there’s some funny, lovable advice for the rest of us.
4 Easy Ways to Optimize Your Amazon Listing.
These 4 opportunities to optimize your Amazon listings are free, fast, easy to set up, and don’t require much effort on your part after the initial registration.
How to create a LinkedIn Company Page with the New Interface
LinkedIn keeps changing its UI (user interface) claiming that it makes the experience better for its members. I find it to be the opposite. Please read this post where LinkedIn and Costco are compared.
4 Ground Rules for Sharing Social Metrics With Your CEO.
You may have no doubt about social media’s value, and convincing senior managers of the negative value of not investing in social communications is one way to go. The other is to present metrics that they can grasp at a glance.
10 simple ways to get more followers for your LinkedIn Company Page.
Learn how to create a LinkedIn company page that will get maximum attention AND attract “followers”.
Guess which color in photos makes people pin them most frequently on Pinterest?
Visual analytics and marketing platform Curalate studied 500,000 images on Pinterest to discover what drives the most likes and repins. The results might astonish you.
How to Create & Share a YouTube Playlist in 7 Easy Steps.
Playlists can also be shared. If you want to share a playlist of 15 videos to your friends, it’s as simple as sending a link.
5 ways to increase your newsletter list.
Newsletters never go out of style. With everything that is available in social and new media, newsletters are still a primary source of customer contact.
6 ways to promote your book on Twitter.
Twitter has become part of our mainstream communication. Use it to connect and build an audience of book buyers and followers.