Known worldwide as an expert on creative publicity strategies, Marcia Yudkin is the author of 6 Steps to Free Publicity, Publicity Tactics and many other books. As a reflection of her own preferences and the clients that are most drawn to her, Marcia has in recent years championed introverts and no-hype marketing. Follow her on Twitter (@marciasmantras) or explore her content-rich website at Yudkin.com