Have any of you pitched AARP The Magazine, or found pitching tips that will help other Publicity Hounds?
The last several years, I’ve emailed the editors and asked if they can pass along pitching tips, but I never got a response.
Publicity Hound Nancy Juetten asked me yesterday if I know the best way she should pitch her client, 66-year-old Alice Cunningham, co-owner of Olympic Hot Tub Company in Pugent Sound, Washington.
We both spent a few minutes Googling and here’s what we found:
- Five pitching tips from an AARP editor, courtesy of Bulldog Reporter newsletter and reprinted in Nancy Schwartz’s Getting Attention! blog.
Writers guidelines for freelancers at the AARP website.
Tips at the AARP website on how to write a letter to the editor.
An article at the Media Bistro website that includes pitching tips for freelancers. You’ll have to subscribe to this service to access the entire article. (I subscribed. Well worth the price.)
An entry form you can use to nominate yourself to be a model for the magazine.
Based on all of the above, it sounds like the best way to pitch a story is to contact one of the freelancers who writes for the magazine.
Do any of you have other success stories to share about how you or your PR client got into AARP?