Convincing Wikipedia, the largest multilingual free-content encyclopedia on the Internet, to include a page about your company can be one of the best ways to become well-regarded, credibile in the eyes of the search engines and generate tons of traffic.
Yet a listing on Wikipedia is very difficult.
Ralph Wilson of Web Marketing Today did a video interview with Mike Svatek who passed along six tips on how his company, Baynote.com, got listed on Wikipedia.
Tip #1: When submitting your own copy for a listing, don’t write persuasively. Just the facts, please. For many of us who write marketing copy almost every day, this feels unnatural, sort of like a right-handed person writing with the left hand. But it works.
A doggie treat to Publicity Hound Harry Hoover for Twittering about the video.
Barbara says
Your article said six (6) tips, what happened to the othe five (5)?
Trina Hess says
This is a great idea for publicity, I never thought of that!
Joan says
Barbara, click on the link in my post and watch the video for the other 5 tips.
charles says
How do you get someone to do a article of you? From what I understand you should not do one of yourself.
terry says
Thanks for informative article. Any body here who can write such articles?
Joan says
Terry, Wikipedia is going through some changes right now and making it easier for people to correct wrong information. You can read more about that here:
https://publicityhound.com/blog/wikipedias-many-errors-frustrate-pr-people/
It is very difficult to get a Wikipedia listing for your company. I suggest you hold off awhile until they have changed their policies for correcting information. They also might loosen the policies for getting listed. You can also learn more about it at http://www.cookerlypr.com/2012/04/wikipedia-vs-public-relations.html.